This bunny love her puzzles; crosswords, find-a-words, arrow words, anything really. A puzzle that is not really known is nonograms (AKA Hanjie or Griddlers), which are logic puzzles in which the grids have to be colored or left blank according to numbers given at the side of the grid. It often reveals a hidden image, normally surrounding a theme or subject.
I try and complete one each day, going from magical beings to my favourite TV series / movies then to question puzzles, where you don't know the answer until you solve it. Its a personal competition trying to not only compete the puzzle but to get an above average score. I like to be the best. So I have created what this bunny believes is AMAZING. A nonogram that would appear in a print ad with instructions at the bottom of the page, on how to solve it, and to bring in the correct complete puzzle to (for example) any dymocks book store for 25% of your purchase. It would act as a driving tool, a call to action, with results being measured by coupons used. Possible channels could be the well known MX, which many public transport users grab, to read while in transit.
This picture may be too complex for first timers, but really its simple, its only 25x25 and one colour.